ALL THE LATEST
Fresh thinking from Launch HQ, including design discoveries, monthly musings and the things keeping us commercially curious.
Lara’s Work Experience Week at Launch
Last week we had an exciting addition to the studio; work experience student Lara, who wanted to learn more about both the design industry itself, and what it’s like in a real working environment.
Launch’s studio essentials: Tips from our creatives that help them through the working day
Creatives that are well rested, fuelled and relaxed will in turn perform and create their best work, this is something we believe in at Launch.
Herts Business Growth Show 2023
On Thursday we were lucky enough to attend the first ever Herts Business Show! It was a jam-packed day full of inspirational talks, in-depth workshops and the speediest speed networking we’ve ever seen! Take a look at some of our photos from the day…
Tips for a complete set of brand guidelines
Brand guidelines are essential for consistent application of a brand, as they prescribe the necessary rules for the correct deployment of assets onto collateral.
An exploration into the driving forces behind brand collaborations
Brand collaborations aren’t a new thing – it’s been seen a lot in the past, typically by companies in similar industries. So, if the idea of collaborations isn’t new, why are we still getting excited about them, and why does there seem to be more than ever?
5 honest lessons I’ve learnt as a multidisciplinary designer so far
Coming through the ranks as a young professional always comes with its highs and lows, however, learning was my best ally when it came to progressing as a designer, whether good or bad. I found the best lessons I learnt were usually in adversity when I faced some form of a challenge, which in turn led to me asking for help from my superiors.
Common UI design mistakes to avoid as a beginner
We all make mistakes, it’s how we learn. However, to ensure you can avoid as many as possible (in relation to UI design), we’ve outlined four common mistakes we all made as beginners, with some recommendations on how to overcome them.
Designing for Instagram
In this short blog Giles explores the relatively unspoken discussion of designing for Instagram outside of client work. Considering themes of whether there is a criteria, why is it unspoken of and some of the pros and cons…
A refreshing rebrand – when, why and how?
After 60 years of their signature palette, Strongbow have announced a rebrand, with their new colourful can designs. Rebranding is a natural part of any company’s journey, but how do you know when the right time is?
AI and ChatGPT's impact on graphic design
Artificial intelligence (AI) is transforming the way we interact with the world. One industry that is being revolutionised by AI is graphic design. In recent years, AI has become an essential tool…
International Women’s Day 2023 — Women in design
According to an article in Forbes magazine, 70% of design students in the UK were female, but strangely, when it comes to the workplace, creative industries are still a heavily male-dominated space (78%). Why is this?
Top tips for junior designers
The leap from uni to work can be a big one… Our team have put together 9 top tips to try and make that transition as seamless as possible — check it out!
Why is Motion Design important?
Simply put motion design is animation, this encompasses a massive field of work but here we are going to focus on motion design within the context of graphic design…
Books we loved in 2022
#TeamLaunch have been reflecting on their favourite books of 2022 — from education to design inspiration, new learnings and motivation… We’ve read it all!
My top picks for Graphic Design inspiration
Whether you are starting a new project or want to keep up with current design trends then look no further — I have created my top picks, from web to print, and everything in between.
A whistle-stop tour: Swiss Graphic Design and its role within web design
Otherwise known as the International Typographic Style or Swiss Style, Swiss Graphic Design is typified by its minimalistic and asymmetric typographic composition, dating back to 1908. The consensus of Swiss Style is to present information in the clearest way possible, often utilising print-based mediums such as posters, leaflets and magazines. However, with the expansion of technology it has now evolved and become a popular design aesthetic adopted by designers today
Dealing with imposter syndrome
Imposter syndrome is the belief that you're not good enough to complete the tasks ahead of you. This can affect anyone, with no exception to graphic designers…
What does working with Launch look like?
So, how do we work with our clients, and build such great, long-lasting relationships? What can you expect from working with us? Look no further…
A guest lecture: Freelancing and starting your own design studio
Have you ever wondered what it's like to run your own studio and have your own team of designers? Earlier this year, I was invited back to the University of Reading to give a guest lecture to current Graphic Communication students discussing just that – the highs, the lows, and everything in between!
St Albans Chamber Community Business Awards 2022
Last week we attended the St Albans Chamber of Commerce Community Business Awards as finalists in the Business Leader category! Although we didn’t win, it was so exciting to be shortlisted and make it to the final!